ABOUT MYSELF

Creative and results-driven Copywriter and Social Media Marketing Specialist with 4+ years of experience in content creation, branding, and digital campaigns. Skilled in writing compelling copy for web, social media, and promotional materials, with a strong focus on audience engagement and brand consistency. Experienced in managing social media platforms, content calendars, and ad strategies, particularly in the real estate and lifestyle sectors. Currently a third-year Law student at the University of London, bringing strong research, communication, and critical thinking skills to every project.

📩 Feel free to connect or message me if you need support with legal projects or digital growth strategies.

• Content & Copywriting

• Creative content writing (blogs, web content, ad copy)

• SEO writing & keyword optimization

• Brand voice development

• Real estate and promotional copy

• Social Media Marketing

• Campaign planning and content scheduling

• Facebook, Instagram & LinkedIn marketing

• Audience engagement & growth strategies

• Ad copywriting and performance tracking

• Digital & Technical Tools

• Canva & basic graphic design

• Meta Business Suite

• Google Analytics & SEO tools

• Microsoft Office (Word, Excel, PowerPoint)

• Communication & Research

• Strong written and verbal communication

• Legal and academic research

• Report writing & editing

• Client collaboration & briefing

Experience

Freelance Copywriter & Social Media MarketerFreelance Copywriter & Social Media Marketer

Various Real Estate Offices & LinkedIn Clients · Full-timeVarious Real Estate Offices & LinkedIn Clients · Full-timeJan 2019 - Present · 6 yrs 7 mosJan 2019 to Present · 6 yrs 7 mosIslamabad, Islāmābād, PakistanIslamabad, Islāmābād, Pakistan

• Provided freelance copywriting and social media marketing services to multiple real estate offices and independent clients through LinkedIn.
• Wrote engaging and tailored content for property listings, promotional materials, social media posts, and landing pages to boost client branding.
• Designed and managed content calendars across Facebook, Instagram, and LinkedIn, increasing visibility and audience engagement for multiple property brands.
• Created targeted ad copy and social content for real estate campaigns, open house promotions, and development launches.
• Collaborated directly with real estate agents, marketing teams, and designers to align content with business goals.
• Used analytics tools to monitor performance, adjust strategies, and report on growth in engagement, reach, and lead generation.

• Provided freelance copywriting and social media marketing services to multiple real estate offices and independent clients through LinkedIn.

• Wrote engaging and tailored content for property listings, promotional materials, social media posts, and landing pages to boost client branding.

• Designed and managed content calendars across Facebook, Instagram, and LinkedIn, increasing visibility and audience engagement for multiple property brands.

• Created targeted ad copy and social content for real estate campaigns, open house promotions, and development launches.

• Collaborated directly with real estate agents, marketing teams, and designers to align content with business goals.

• Used analytics tools to monitor performance, adjust strategies, and report on growth in engagement, reach, and lead generation.

• Skills: SEO writing & keyword optimization